Artist Bios

Patrick Hoelck

Patrick Hoelck

(pronounced /hɒl.lɒk/; born September 7, 1968) is an American filmmaker and photographer based in Los Angeles and New York City. Aside from directing several mainstream music videos and television commercials, he is more widely known for his photographic work, specializing in celebrity advertisement and fine art. Patrick is popularly known for his unique artistic style, capturing dramatic portraits of celebrities, athletes, and models alike.

His photography resonates becayse his darkness does not hide, pervert, destroy, or malign. Instead, it emboldens, signifies, nurtures, resurrects an individual for who they are: sexuality and celebrity status are consequential of being human-- of being a man or woman, actor or actress, singer or musician, model or cult personality; glamour and attitude are consequestial of one’s pride and self-respect.

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Estevan Oriol

Estevan Oriol is an internationally celebrated professional photographer, director and urban lifestyle entrepreneur. Beginning his career as a hip-hop club bouncer turned tour manager for popular Los Angeles-based rap groups Cypress Hill and House of Pain, Estevan’s passion for photography developed while traveling the world. With an influential nudge and old camera from his father, renowned photographer Eriberto Oriol, Estevan began documenting life on the road and established a name for himself amid the emerging hip-hop scene.

Nearly 20 years later, Oriol’s extensive portfolio juxtaposes the glamorous and gritty planes of LA culture, featuring portraits of famous athletes, artists, celebrities and musicians as well as Latino, urban, gang, and tattoo counterculture lifestyles. He has photographed Al Pacino, Robert Dinero, Dennis Hopper, Marissa Miller, Kim Kardashian, Kanye West, Snoop Dogg, Floyd Mayweather, and Lance Armstrong amongst others. He has also produced shoots for internationally-acclaimed photographers such as Ellen von Unwerth for Sang Bleu and Luca Babini for GQ Italy.

In addition to shooting campaigns for companies including Cadillac, Nike and Rockford Fosgate and directing new media projects for My Cadillac Stories, MetroPCS, MTV and Apple, Estevan has designed album covers and/or directed music videos for artists including Eminem, Cypress Hill, Blink 182, Snoop Dogg and Xzibit.

His work has been showcased in select galleries and institutions—such as Smithsonian Center for Latino Initiatives, Mesa Contemporary Art Center, Petersen Automotive Museum, and The Museum of Contemporary Art, Los Angeles’ Art in the Streets exhibit—concluding with a best-selling book of his work: LA Woman, capturing the dangerous and alluring beauty of women shot in his uniquely provocative and raw style. His photography has been featured in Complex, FHM, Juxtapoz, GQ, Vibe, Rolling Stone and other publications, with appearances on popular television shows such as, HBO’s Entourage and Last Call With Carson Daly.

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Kat Höelck Goble

I live & create in New York + Los Angeles with my partner Anthony and son, Lincoln.

I approach image-making as meditation, exploring the themes that arise as the work unfolds. These artworks are impulsive, mostly fleshed-out in a single sitting.

I've been drawing since age 12, using illustration as a way to communicate my experience as a young person growing in a rapidly-changing world. I learned to use portraiture as storytelling, processing life through the mirror of a human face. I began sketching clothing as a pre-teen and my mother, a skilled seamstress, would bring my designs to fruition. By age 16 I had a line of cocktail dresses that I peddled to my peers during prom season.

At 18 I began to study Fashion Design at Parsons the New School for Design and graduated with honors in 2011. For years I worked as a womenswear and childrenswear designer, seeing behind the curtain, learning the business and noting where the garment industry could use betterment. It is becoming increasingly clear that fundamental changes in the patterns of generating and buying need to occur, a different approach to the way we design and purchase our objects. In a cluttered, warming world, designers have the responsibility to create consciously, companies must call for thoughtful design. It is vital that workers are paid fairly by their employers and consumers pay the true cost of the goods. It is our responsibility as consumers to vote with our dollars and support ethical companies.

I am currently developing a line that is crafted in the USA using American grown fibers, styles designed with an emphasis on longevity. We operate with full transparency and aim to inspire change in the way clothing is made and bought in our society. Coming Soon.